{"id":13670,"date":"2025-07-15T07:30:00","date_gmt":"2025-07-15T07:30:00","guid":{"rendered":"https:\/\/www.restroworks.com\/blog\/?p=13670"},"modified":"2025-07-23T16:04:23","modified_gmt":"2025-07-23T16:04:23","slug":"restaurant-industry-statistics-europe","status":"publish","type":"post","link":"https:\/\/dev.restroworks.com\/blog\/restaurant-industry-statistics-europe\/","title":{"rendered":"Restaurant Industry Statistics Europe: Market Size, Growth Trends &amp; Consumer Insights"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13670\" class=\"elementor elementor-13670\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dd4f93b e-flex e-con-boxed e-con e-parent\" data-id=\"dd4f93b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-441ba7f elementor-widget elementor-widget-text-editor\" data-id=\"441ba7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Europe\u2019s restaurant industry is a complex landscape in 2025, with growth patterns varying significantly across different markets. Some countries are seeing steady gains, helped by tourism and stable consumer demand. Others are dealing with higher operating costs, tighter margins, and slower footfall.<\/span><\/p><p><span style=\"font-weight: 400;\">Nevertheless, Europe\u2019s foodservice market is expected to grow at a rate of 5% from 2026 to 2032, highlighting its strong growth potential. While big dining markets like France, Germany, and the UK retain the lion\u2019s share of revenue, smaller economies in Eastern and Southern Europe are also enjoying faster year-over-year growth, offering new opportunities.<\/span><\/p><p><span style=\"font-weight: 400;\">But what does this mean for the restaurant industry? And what can restaurant owners expect? This blog will uncover the major restaurant industry Europe statistics to help understand which countries are leading growth, what diners actually want, and how operations vary across regions.<\/span><\/p><h2><b>How Big Is the Restaurant Market in Europe?<\/b><\/h2><h3><b>A. Total Market Size<\/b><\/h3><p><span style=\"font-weight: 400;\">The European foodservice market is projected to reach <\/span><a href=\"https:\/\/www.mordorintelligence.com\/industry-reports\/europe-foodservice-market\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">$950 billion<\/span><\/a><span style=\"font-weight: 400;\"> in 2025, up from roughly $870 billion in 2024. This includes all food and beverage sales such as restaurants, caf\u00e9s, bars, catering, and street food outlets. The forecast further estimates a jump to $1.51 trillion by 2030 at a CAGR of 9.6%, implying both scale and potential in the region.<\/span><\/p><h3><b>B. Major Growth Drivers<\/b><\/h3><p><span style=\"font-weight: 400;\">Europe\u2019s restaurant sector is evolving in response to both structural shifts and consumer-driven demand. Here are five key forces behind its sustained growth in 2025:<\/span><\/p><h4><b>1. Demand for Convenience<\/b><\/h4><p><span style=\"font-weight: 400;\">Consumers across major markets are increasingly prioritizing speed and flexibility, which is growing demand for takeout, delivery, and grab-and-go dining. Urban professionals, in particular, are driving consistent growth in quick-service formats and mobile-based ordering.<\/span><\/p><h4><b>2. Tourism Recovery<\/b><\/h4><p><span style=\"font-weight: 400;\">International and intra-European travel have picked up again, especially in markets like Spain, France, and Italy. This is bringing back volume to restaurants in major tourist destinations and reviving seasonal demand across Europe.<\/span><\/p><h4><b>3. Diverse Cuisine Preferences<\/b><\/h4><p><span style=\"font-weight: 400;\">Travel, migration, and social media have made diners more open to ethnic and global cuisines. There\u2019s a stronger demand for international flavors, fusion menus, and street-food-inspired concepts, particularly among younger audiences. This has prompted operators to introduce regionally diverse menus or fusion offerings to increase customer engagement across major cities.<\/span><\/p><p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-13676\" src=\"https:\/\/www.restroworks.com\/blog\/wp-content\/uploads\/2025\/07\/Diverse-cuisine-preferences.webp\" alt=\"Diverse cuisine\" width=\"741\" height=\"486\" srcset=\"https:\/\/dev.restroworks.com\/blog\/wp-content\/uploads\/2025\/07\/Diverse-cuisine-preferences.webp 741w, https:\/\/dev.restroworks.com\/blog\/wp-content\/uploads\/2025\/07\/Diverse-cuisine-preferences-300x197.webp 300w, https:\/\/dev.restroworks.com\/blog\/wp-content\/uploads\/2025\/07\/Diverse-cuisine-preferences-150x98.webp 150w\" sizes=\"(max-width: 741px) 100vw, 741px\" \/><\/p><h4><b>4. Increased Tech Adoption<\/b><\/h4><p><span style=\"font-weight: 400;\">Restaurant tech, including contactless payments, <\/span><a href=\"https:\/\/www.restroworks.com\/restaurant-queue-management-software\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">digital reservations<\/span><\/a><span style=\"font-weight: 400;\">, and self-ordering kiosks, has become a core aspect of operations and consumer experience. With increased investment in integrated tech infrastructure, owners are able to make operations smoother and service faster, which is contributing to the growth of the European restaurant industry.<\/span><\/p><h4><b>5. Conscious Consumption<\/b><\/h4><p><span style=\"font-weight: 400;\">More diners are choosing plant-based meals, asking about sourcing, and supporting restaurants that reduce food waste. As a result, operators aligned with eco-conscious values are benefiting from increased loyalty and stronger brand equity.<\/span><\/p><h2><b>Restaurant Industry Europe: Statistics for Country-Specific Growth<\/b><\/h2><p><span style=\"font-weight: 400;\">Europe\u2019s restaurant industry looks very different from one market to the next. Economic conditions, tourism recovery, consumer preferences, and the pace of digital adoption all vary by region. This section breaks down key market data and trends across individual countries and sub-regions to show where growth is happening and why.<\/span><\/p><h3><b>A. United Kingdom<\/b><\/h3><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The UK&#8217;s foodservice market was valued at <\/span><a href=\"https:\/\/www.techsciresearch.com\/report\/united-kingdom-foodservice-market\/28613.html\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">$102.75 billion<\/span><\/a><span style=\"font-weight: 400;\"> in 2024 and is projected to reach $152.48 billion by 2030, at a compound annual growth rate of 6.8%.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Within the UK, <\/span><a href=\"https:\/\/www.verifiedmarketresearch.com\/product\/united-kingdom-foodservice-market\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">68% of consumers<\/span><\/a><span style=\"font-weight: 400;\"> prefer contactless payment and digital ordering options at restaurants, indicating a shift to digital services in restaurants.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">According to the UK Office for National Statistics (ONS), spending on dining out returned to <\/span><a href=\"https:\/\/www.verifiedmarketresearch.com\/product\/united-kingdom-foodservice-market\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">95% of pre-pandemic levels<\/span><\/a><span style=\"font-weight: 400;\">, with 12.4% growth in 2022.\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Within the UK foodservice sector, <\/span><a href=\"https:\/\/www.mordorintelligence.com\/industry-reports\/united-kingdom-foodservice-market\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">quick service restaurants<\/span><\/a><span style=\"font-weight: 400;\"> (QSRs) hold the largest market share by food services type, while cloud kitchens are the fastest-growing segment in 2025.<\/span><\/li><\/ul><h3><b>B. Germany<\/b><\/h3><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Germany\u2019s foodservice market is forecast at <\/span><a href=\"https:\/\/www.mordorintelligence.com\/industry-reports\/germany-foodservice-market\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">$139.43\u202fbillion<\/span><\/a><span style=\"font-weight: 400;\"> in 2025, expanding at a CAGR of 6.08% to $187.31\u202fbillion by 2030.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Full-service restaurants held the largest market share (40.1%) in 2022, but cloud kitchens are the fastest-growing segment at a <\/span><a href=\"https:\/\/www.mordorintelligence.com\/industry-reports\/germany-foodservice-market\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">CAGR of 6.37%<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Germany recorded around <\/span><a href=\"https:\/\/www.mordorintelligence.com\/industry-reports\/germany-foodservice-market\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">163 million<\/span><\/a><span style=\"font-weight: 400;\"> tourist arrivals in 2022, which is influencing demand for diverse dining experiences.<\/span><\/li><\/ul><h3><b>C. France<\/b><\/h3><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The French foodservice market reached <\/span><a href=\"https:\/\/www.imarcgroup.com\/france-foodservice-market\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">$91.3\u202fbillion<\/span><\/a><span style=\"font-weight: 400;\"> in 2024, with projections to $125.5\u202fbillion by 2033, representing a CAGR of 3.6%.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The French restaurant industry is being driven by an increased focus on health, conscious eating, and digital ordering services.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">In 2023, France dominated the European food service market with an <\/span><a href=\"https:\/\/www.marketresearch.com\/MarketLine-v3883\/Foodservice-France-38601169\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">18.2%<\/span><\/a><span style=\"font-weight: 400;\"> market share.<\/span><\/li><\/ul><h3><b>D. Italy<\/b><\/h3><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Italy\u2019s foodservice market is estimated at <\/span><a href=\"https:\/\/www.mordorintelligence.com\/industry-reports\/italy-foodservice-market\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">$109.4\u202fbillion<\/span><\/a><span style=\"font-weight: 400;\"> in 2025, with a forecast to $175.1\u202fbillion by 2030, growing at about 9.86% CAGR.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pizza holds the biggest market share of the Italian restaurant market with over 40,000 FSR and QSR establishments across the country.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Caf\u00e9s and bars dominate the Italian food service landscape, with bars and pubs making up over <\/span><a href=\"https:\/\/www.mordorintelligence.com\/industry-reports\/italy-foodservice-market\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">74% of outlets<\/span><\/a><span style=\"font-weight: 400;\">. Caf\u00e9s are 25% of the market, underlining Italy\u2019s strong cafe culture.<\/span><\/li><\/ul><p><img decoding=\"async\" class=\"alignnone size-full wp-image-13680\" src=\"https:\/\/www.restroworks.com\/blog\/wp-content\/uploads\/2025\/07\/Country-wise-growth.webp\" alt=\"Country wise growth\" width=\"741\" height=\"486\" srcset=\"https:\/\/dev.restroworks.com\/blog\/wp-content\/uploads\/2025\/07\/Country-wise-growth.webp 741w, https:\/\/dev.restroworks.com\/blog\/wp-content\/uploads\/2025\/07\/Country-wise-growth-300x197.webp 300w, https:\/\/dev.restroworks.com\/blog\/wp-content\/uploads\/2025\/07\/Country-wise-growth-150x98.webp 150w\" sizes=\"(max-width: 741px) 100vw, 741px\" loading=\"lazy\" \/><\/p><h2><b>How Dining Out is Changing Across Europe?<\/b><\/h2><h3><b>1. Changing Dining Formats<\/b><\/h3><p><span style=\"font-weight: 400;\">Quick-service restaurants (QSRs) now dominate the European dining scene, capturing over <\/span><a href=\"https:\/\/www.marketdataforecast.com\/market-reports\/europe-fast-food-market\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">50% of the market share<\/span><\/a><span style=\"font-weight: 400;\"> in 2024. That\u2019s a clear indication that fast, consistent, accessible dining has become the default for many consumers.<\/span><\/p><p><span style=\"font-weight: 400;\">Despite this strong positioning, full-service restaurants are now the fastest-growing segment in Europe. Clearly, diners are seeking both convenience and experience, switching between formats depending on preference and need.<\/span><\/p><p><span style=\"font-weight: 400;\">On one hand, urbanization and busier lifestyles are fueling QSR growth. Over <\/span><a href=\"https:\/\/www.marketresearch.com\/Ken-Research-v3771\/Europe-Quick-Service-Restaurants-Outlook-40697164\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">80% of Europeans<\/span><\/a><span style=\"font-weight: 400;\"> now live in urban areas, meaning time and convenience heavily influence food decisions. On the other hand, FSRs gain traction as disposable income increases and demand for experiential dining rises.<\/span><\/p><h3><b>2. Experiential and Social Dining is on the Rise<\/b><\/h3><p><span style=\"font-weight: 400;\">As dining out returns to pre-pandemic levels across Europe, it\u2019s no longer just about convenience or necessity.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Today, consumers increasingly seek memorable, socially driven experiences. According to a 2024 survey, <\/span><a href=\"https:\/\/oysterlink.com\/spotlight\/restaurant-consumer-trends\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">74% of diners<\/span><\/a><span style=\"font-weight: 400;\"> are more likely to return to a restaurant that offers a unique experience.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Younger demographics, in particular, are leading this shift. For Gen Z and millennials, dining out is a key social ritual. For this reason, restaurants offering communal seating, chef\u2019s counters, or curated tasting menus are seeing higher dwell times and repeat visits.\u00a0<\/span><\/p><h3><b>3. Time\u2011of\u2011Day Patterns Are Shifting<\/b><\/h3><p><span style=\"font-weight: 400;\">Within Europe, more people are dining out, with meal occasions rising up <\/span><a href=\"https:\/\/www.kantar.com\/uki\/inspiration\/fmcg\/2025-wp-foodservice-trends-2024--how-breakfast-lunch-and-dinner-are-being-redefined\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">8.7% overall<\/span><\/a><span style=\"font-weight: 400;\">. Going deeper, breakfast is the fastest-growing meal occasion at 13.7%, as compared to dinner at 5.7%, pointing to a preference for early morning dining opportunities.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">At the same time, meals are also being reshaped into lighter, more frequent formats. This presents a great opportunity for all-day caf\u00e9 models, express lunch offerings, and extended service hours to catch evolving demand windows.<\/span><\/p><h3><b>4. Healthy Dining\u00a0<\/b><\/h3><p><span style=\"font-weight: 400;\">European diners are signaling that health and sustainability now influence where they choose to eat. A survey across six major markets found that 71% of European consumers say sustainability is important in choosing where to eat out, and 59% believe sustainable meals are healthier.<\/span><\/p><p><span style=\"font-weight: 400;\">Across Europe, around <\/span><a href=\"https:\/\/www.statista.com\/topics\/3731\/health-and-wellness-food-trends-in-europe\/#topicOverview\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">60% of consumers<\/span><\/a><span style=\"font-weight: 400;\"> say they actively try to eat healthily, with younger demographics especially focused on ingredients, clean-label offerings, and dietary needs like lactose-free or vegetarian meals.<\/span><\/p><h3><b>5. Speed and Convenience are Crucial<\/b><\/h3><p><span style=\"font-weight: 400;\">If there\u2019s one thing consumers love at restaurants, it\u2019s speedy and convenient service. This is probably why the delivery market is rapidly growing across Europe, with projected growth to <\/span><a href=\"https:\/\/www.mordorintelligence.com\/industry-reports\/europe-food-platform-to-consumer-delivery-market\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">$110.3\u202fbillion<\/span><\/a><span style=\"font-weight: 400;\"> by 2030, at a CAGR of 7.25%.<\/span><\/p><p><span style=\"font-weight: 400;\">In addition, <\/span><a href=\"https:\/\/www.verifiedmarketresearch.com\/product\/europe-foodservice-market\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">55% of Europeans<\/span><\/a><span style=\"font-weight: 400;\"> order food delivery at least once a month, underscoring that digital convenience is now a major part of foodservice behavior. As a result, restaurant operators that invest in their digital ordering infrastructure, from restaurant apps to <\/span><a href=\"https:\/\/www.restroworks.com\/restroscan-qr-code-ordering\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">QR code ordering<\/span><\/a><span style=\"font-weight: 400;\"> and self-service kiosks, stand to gain significantly from this shift.<\/span><\/p><h3><b>EXPERT OPINION<\/b><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7520b09 e-flex e-con-boxed e-con e-parent\" data-id=\"7520b09\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e96416b e-con-full e-flex e-con e-child\" data-id=\"e96416b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f87d11a elementor-widget elementor-widget-text-editor\" data-id=\"f87d11a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<table><tbody><tr><td><p><span style=\"font-weight: 400;\">CEO and founder of Beyond Gastronomy, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/janscheidsteger\/?original_referer=https%3A%2F%2Fwww%2Egoogle%2Ecom%2F&amp;originalSubdomain=de\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">Jan Scheidsteger<\/span><\/a><span style=\"font-weight: 400;\">, talks about understanding the guests and their needs for restaurant success. \u201cWhen it comes to <\/span><a href=\"https:\/\/get.apicbase.com\/off-premise-dining-europe\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">food delivery<\/span><\/a><span style=\"font-weight: 400;\">, we need to be conscious about how we will live in the next ten years to understand how restaurant businesses will adapt. I\u2019d say there\u2019s a growing need for snackification \u2013 going from one snack to the next to function.<\/span><\/p><p><span style=\"font-weight: 400;\">However, people are no longer necessarily working 9 to 5. They\u2019re working flexibly, from home and the office, and food delivery will have to transform to meet consumers\u2019 needs. In the future, quality will be even more crucial to set your (delivery) brand apart.\u201d<\/span><\/p><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-01ff3b5 e-flex e-con-boxed e-con e-parent\" data-id=\"01ff3b5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cbb0473 elementor-widget elementor-widget-text-editor\" data-id=\"cbb0473\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><b>Preferences, Values, and Expectations of the European Diner<\/b><\/h2><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">In the UK, consumer spending in foodservice rose 10% year-over-year in 2024, and is expected to grow another <\/span><a href=\"https:\/\/www.circana.com\/post\/foodies-fuel-double-digit-growth-for-out-of-home-dining-with-increased-spending-forecast-circan\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">6%<\/span><\/a><span style=\"font-weight: 400;\"> through the year, with visits rebounding by nearly 3%.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Aggregators (like Just Eat, Deliveroo) accounted for <\/span><a href=\"https:\/\/www.mordorintelligence.com\/industry-reports\/europe-food-platform-to-consumer-delivery-market\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">65% of Europe\u2019s<\/span><\/a><span style=\"font-weight: 400;\"> platform-to-consumer delivery market in 2024, while full-service models are catching up with a 9.1% CAGR through 2030.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">In Germany, breakfast occasion visits <\/span><a href=\"https:\/\/www.circana.com\/post\/europe-foodservice-on-track-for-modest-spend-recovery-in-2025-with-emerging-opportunities-ahead\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">increased by 2%<\/span><\/a><span style=\"font-weight: 400;\"> in 2024, reaching 2.6 billion foodservice breakfast events, driven notably by younger adults.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Fast-food formats dominate in key markets, representing <\/span><a href=\"https:\/\/datassential.com\/resource\/horeca-europe-consumer\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">70% of restaurants<\/span><\/a><span style=\"font-weight: 400;\"> in the UK and 49% in Germany, underlining how strong convenience-driven models have become across Europe.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">About two-thirds of European consumers actively choose more vegetables and reduce meat, with up to <\/span><a href=\"https:\/\/savorita.eu\/european-food-trends-2024-health-sustainability-taste\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">64% reporting<\/span><\/a><span style=\"font-weight: 400;\"> increased veggie intake and 51% cutting back on meat.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consumers are placing more weight on naturalness, regionality, and organic sourcing, with <\/span><a href=\"https:\/\/www.foodnavigator.com\/News\/Promotional-features\/Food-and-drink-consumer-trends-survey-2024-in-Europe\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">81% associating <\/span><\/a><span style=\"font-weight: 400;\">&#8220;organic&#8221; with &#8220;natural&#8221; and 59% wanting clear, simplified sustainability claims.<\/span><\/li><\/ul><h2><b>Major Technology Adoptions in European Restaurants<\/b><\/h2><p><img decoding=\"async\" class=\"alignnone size-full wp-image-13687\" src=\"https:\/\/www.restroworks.com\/blog\/wp-content\/uploads\/2025\/07\/Tech-adoption-in-Europe.webp\" alt=\"Technology adoption\" width=\"741\" height=\"486\" srcset=\"https:\/\/dev.restroworks.com\/blog\/wp-content\/uploads\/2025\/07\/Tech-adoption-in-Europe.webp 741w, https:\/\/dev.restroworks.com\/blog\/wp-content\/uploads\/2025\/07\/Tech-adoption-in-Europe-300x197.webp 300w, https:\/\/dev.restroworks.com\/blog\/wp-content\/uploads\/2025\/07\/Tech-adoption-in-Europe-150x98.webp 150w\" sizes=\"(max-width: 741px) 100vw, 741px\" loading=\"lazy\" \/><\/p><p><span style=\"font-weight: 400;\">Restaurants across Europe are embracing technology to streamline operations, boost revenue, and serve guests better. Here are some key adoption areas in the industry:<\/span><\/p><h3><b>1. Self-Service Kiosks\u00a0<\/b><\/h3><p><span style=\"font-weight: 400;\">Kiosks are increasingly common in QSRs and fast-casual outlets, helping reduce queues and enhance order accuracy.<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The European self-service kiosk market generated <\/span><a href=\"https:\/\/www.grandviewresearch.com\/horizon\/outlook\/self-service-kiosk-market\/europe\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">$8.7\u202fbillion<\/span><\/a><span style=\"font-weight: 400;\"> in revenue in 2024 and is projected to grow at a 10% CAGR through 2030, reaching around $15.1\u202fbillion.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">In major European markets like Germany, the UK, and France, self-service kiosks are installed in nearly <\/span><a href=\"https:\/\/www.globalgrowthinsights.com\/market-reports\/restaurant-self-service-terminal-market-115209\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">59% of restaurants<\/span><\/a><span style=\"font-weight: 400;\">, and Europe accounts for roughly 28% of the global kiosk market.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">France saw a <\/span><a href=\"https:\/\/www.globalgrowthinsights.com\/market-reports\/restaurant-self-service-terminal-market-115209\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">21% year-over-year<\/span><\/a><span style=\"font-weight: 400;\"> increase in kiosk installations, while the UK\u2019s fast-food chains deploying kiosks saw order value rise by 18%.\u202f<\/span><\/li><\/ul><h3><b>2. QR Code Ordering<\/b><\/h3><p><span style=\"font-weight: 400;\">QR code ordering systems reduce table service time by an average of <\/span><a href=\"https:\/\/www.retailbrew.com\/stories\/2022\/03\/23\/qr-code-payment-platform-sunday-adds-ordering-capabilities-for-restaurants\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">15 minutes<\/span><\/a><span style=\"font-weight: 400;\">, which can increase table turnover by up to 30%. As a result, restaurants across Europe are switching to QR code menus to benefit from enhanced operational efficiency.<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">QR code ordering systems contributed approximately <\/span><a href=\"https:\/\/dataintelo.com\/report\/restaurant-qr-ordering-market\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">$770 million<\/span><\/a><span style=\"font-weight: 400;\"> in revenue from Europe in 2024, representing 27% of the global QR ordering market.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">More than <\/span><a href=\"https:\/\/qrcode.co.uk\/blog\/qr-code-statistics-for-restaurant-usage-in-2024\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">70% of restaurants<\/span><\/a><span style=\"font-weight: 400;\"> across the UK have integrated QR codes into their operations, and over 85% of those use them specifically for digital menus.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Over <\/span><a href=\"https:\/\/www.qrcode-tiger.com\/qr-code-adoption-rate\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">86% of UK<\/span><\/a><span style=\"font-weight: 400;\"> smartphone users have scanned a QR code at least once, and 36.4% scan one at least weekly.<\/span><\/li><\/ul><h3><b>3. Cloud POS Systems<\/b><\/h3><p><span style=\"font-weight: 400;\">Modern restaurants across Europe are moving toward cloud-based <\/span><a href=\"https:\/\/www.restroworks.com\/restaurant-pos-system\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">POS platforms<\/span><\/a><span style=\"font-weight: 400;\"> to simplify operations, scale efficiently, and integrate data across functions.<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The European restaurant POS software market is projected to grow from about <\/span><a href=\"https:\/\/www.marketresearch.com\/DataBridge-v4178\/Europe-Restaurant-POS-Software-Trends-34994812\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">$932 million<\/span><\/a><span style=\"font-weight: 400;\"> in 2022 to $1.63 billion by 2030, at a 7.5% CAGR.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">More than <\/span><a href=\"https:\/\/www.globalgrowthinsights.com\/market-reports\/pos-software-for-food-and-drink-market-108191\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">70% of European<\/span><\/a><span style=\"font-weight: 400;\"> full-service restaurants and QSRs use a cloud-based POS system.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The UK hospitality sector\u2019s growing investment in digital solutions has led to a <\/span><a href=\"https:\/\/www.globalgrowthinsights.com\/market-reports\/pos-software-for-food-and-drink-market-108191\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">50% increase<\/span><\/a><span style=\"font-weight: 400;\"> in POS adoption.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Given a competitive restaurant landscape and high customer expectations, digital systems have become the operational backbone across entire restaurant ecosystems. From POS systems that simplify front-of-house operations to kiosks and mobile ordering that improve order accuracy and labor efficiency, the restaurant industry is investing in smarter tech for a better customer experience.<\/span><\/p><h2><b>Conclusion<\/b><\/h2><p><span style=\"font-weight: 400;\">The European restaurant industry continues to expand, but the growth is highly fragmented. Markets across the continent are evolving at different speeds, shaped by local dining habits, economic pressures, and tech adoption.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">So, when looking to scale or innovate in this space, success depends on understanding the key restaurant industry Europe statistics and acting with regional awareness.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0a3d1be e-flex e-con-boxed e-con e-parent\" data-id=\"0a3d1be\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0aa9a38 elementor-widget elementor-widget-heading\" data-id=\"0aa9a38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently Asked Questions<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef5043d elementor-widget elementor-widget-accordion\" data-id=\"ef5043d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2501\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2501\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm144 276c0 6.6-5.4 12-12 12h-92v92c0 6.6-5.4 12-12 12h-56c-6.6 0-12-5.4-12-12v-92h-92c-6.6 0-12-5.4-12-12v-56c0-6.6 5.4-12 12-12h92v-92c0-6.6 5.4-12 12-12h56c6.6 0 12 5.4 12 12v92h92c6.6 0 12 5.4 12 12v56z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zM124 296c-6.6 0-12-5.4-12-12v-56c0-6.6 5.4-12 12-12h264c6.6 0 12 5.4 12 12v56c0 6.6-5.4 12-12 12H124z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">1. How big is the restaurant industry in Europe?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2501\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2501\"><p><span style=\"font-weight: 400;\">The restaurant and food service industry in Europe is growing at a CAGR of 9.6% and is expected to reach $1.51 trillion by 2030.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2502\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-2502\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm144 276c0 6.6-5.4 12-12 12h-92v92c0 6.6-5.4 12-12 12h-56c-6.6 0-12-5.4-12-12v-92h-92c-6.6 0-12-5.4-12-12v-56c0-6.6 5.4-12 12-12h92v-92c0-6.6 5.4-12 12-12h56c6.6 0 12 5.4 12 12v92h92c6.6 0 12 5.4 12 12v56z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zM124 296c-6.6 0-12-5.4-12-12v-56c0-6.6 5.4-12 12-12h264c6.6 0 12 5.4 12 12v56c0 6.6-5.4 12-12 12H124z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">2. Which European country has the most restaurants?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2502\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-2502\"><p><span style=\"font-weight: 400;\">France has the highest number of restaurants in Europe, with over 177,000 establishments recorded in 2023.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2503\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-2503\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm144 276c0 6.6-5.4 12-12 12h-92v92c0 6.6-5.4 12-12 12h-56c-6.6 0-12-5.4-12-12v-92h-92c-6.6 0-12-5.4-12-12v-56c0-6.6 5.4-12 12-12h92v-92c0-6.6 5.4-12 12-12h56c6.6 0 12 5.4 12 12v92h92c6.6 0 12 5.4 12 12v56z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zM124 296c-6.6 0-12-5.4-12-12v-56c0-6.6 5.4-12 12-12h264c6.6 0 12 5.4 12 12v56c0 6.6-5.4 12-12 12H124z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">3. What is the food service market in Europe?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2503\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-2503\"><p><span style=\"font-weight: 400;\">As of 2024, the European food service industry is valued at $950 billion.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2504\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-2504\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm144 276c0 6.6-5.4 12-12 12h-92v92c0 6.6-5.4 12-12 12h-56c-6.6 0-12-5.4-12-12v-92h-92c-6.6 0-12-5.4-12-12v-56c0-6.6 5.4-12 12-12h92v-92c0-6.6 5.4-12 12-12h56c6.6 0 12 5.4 12 12v92h92c6.6 0 12 5.4 12 12v56z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zM124 296c-6.6 0-12-5.4-12-12v-56c0-6.6 5.4-12 12-12h264c6.6 0 12 5.4 12 12v56c0 6.6-5.4 12-12 12H124z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">4. Which fast food chain has the most restaurants in Europe?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2504\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-2504\"><p><span style=\"font-weight: 400;\">McDonald\u2019s remains the largest fast-food chain in Europe, with over 2,000 locations across major countries like France, Germany, and the UK.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Europe\u2019s restaurant industry is a complex landscape in 2025, with growth patterns varying significantly across different markets. Some countries are seeing steady gains, helped by tourism and stable consumer demand. Others are dealing with higher operating costs, tighter margins, and slower footfall. Nevertheless, Europe\u2019s foodservice market is expected to grow at a rate of 5% [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":13671,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[46],"tags":[],"class_list":["post-13670","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights"],"_links":{"self":[{"href":"https:\/\/dev.restroworks.com\/blog\/wp-json\/wp\/v2\/posts\/13670","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.restroworks.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.restroworks.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.restroworks.com\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.restroworks.com\/blog\/wp-json\/wp\/v2\/comments?post=13670"}],"version-history":[{"count":0,"href":"https:\/\/dev.restroworks.com\/blog\/wp-json\/wp\/v2\/posts\/13670\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev.restroworks.com\/blog\/wp-json\/wp\/v2\/media\/13671"}],"wp:attachment":[{"href":"https:\/\/dev.restroworks.com\/blog\/wp-json\/wp\/v2\/media?parent=13670"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.restroworks.com\/blog\/wp-json\/wp\/v2\/categories?post=13670"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.restroworks.com\/blog\/wp-json\/wp\/v2\/tags?post=13670"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}